BAGIC’s Privé to provide coverage & service excellence

Mumbai, Apr 29: Bajaj Allianz General Insurance, one of the leading private general insurers in India, today announced the launch of Privé, an exclusive customer experience program offering access to elevated and unmatched customer service excellence. Traditionally, in India, the thrive to increase insurance penetration over the last few years has largely been focused on tapping the customer base across the tier 2/tier 3 locations and rural markets, predominantly covering middle, upper middle class, and rural customers. Bajaj Allianz General Insurance, in addition to its strong focus on increasing insurance penetration across all the above-mentioned customer segments, will now also cater to a special segment of customers typically requiring insurance solutions with enhanced coverage limits. Recognizing the multifaceted requirements and comprehensive protection that align with such discerning customers’ financial and lifestyle preferences, Privé goes beyond the traditional insurance offerings. By being part of Privé, the customers gain access to an array of exclusive and prioritized insurance services, ensuring their requirements are met with precision.

Speaking on the launch, Tapan Singhel, MD & CEO, Bajaj Allianz General Insurance, said, “At our core, we're dedicated to pioneering insurance solutions that cater to the diverse needs of every individual across our nation. With Prive, we're reaffirming our commitment to continuously innovate andaddress the unique requirements of discerning individuals. We understand that their sophisticated asset portfolios, astute financial planning, and distinct lifestyles demand insurance offerings that transcend conventional norms. Privé stands out with its best-in-class products and services tailored to the discerning preferences of this exclusive clientele, accessible at their fingertips for unmatched convenience."

What truly distinguishes Privé is our unwavering dedication to service excellence at every touchpoint. Privé ensures an elevated and seamless service experience from dedicated teams to swift claims resolutions and much more. Our customers can expect unparalleled support and assistance throughout their insurance journey. Privé isn’t just another insurance program - it’s a commitment to delivering unmatched service and protection.

"We recognize that individuals of this strata expect nothing but the absolute best in products and services. With Privé, we aspire to be the go-to insurer, consistently surpassing customer's expectations.”

Privé represents another pioneering initiative by Bajaj Allianz General Insurance to create a segmented category for niche customers that addresses theirunique needs with a curated selection of personalized insurance offerings, empowering them to safeguard their lifestyle.